M Sport Vehicle Wrap
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The brand new Ford Fiesta S2000 was successfully launched this week at M-Sport. The highly anticipated rally car, which is the result of nine months hard work, was presented by M-Sport's MD Malcom Wilson. The S2000 will be M-Sport and Ford's first global rally car and will compete in the national rally championships around the world. We were asked to design, produce and fit the vehicle wraps, their embroidered clothing, the wall wrap and the banners.
The vehicle wrap used a combination of a new 10 year metallic blue vehicle wrapping material and some cut vinyl for the text. The ford logo was digitally printed on 3M material and covered in a 3M protective overlaminate.
Invited guests were given an opportunity to get a close-up look at the exciting new car which has been designed by M-Sport’s award-winning technical director Christian Loriaux and his team led by Chief Designer Anthony Brinkman and Test Engineer Chris Gray.
Continuing their close relationship with Ford, the team at M-Sport has worked in tandem with Ford’s Motorsport Technical Manager Mike Norton and the Ford small car design team that developed the acclaimed kinetic design of the Fiesta road car, to develop a dynamic and aggressive looking rally car.
The experience gained from developing the record-breaking Ford Focus RS WRC has been used by the M-Sport team to develop the Fiesta S2000 rally car while working within the new FIA sporting regulations which mean that this car can be used by customers at both national and international level.
The Fiesta S2000 has already completed nearly 3000kms of testing both in the UK and Europe and that extensive testing programme will continue into the start of the next year in readiness for the car’s competitive debut.
The Fiesta S2000 is the latest in a long line of rally cars produced as a result of the successful partnership between M-Sport and Ford, starting with the Escort Cosworth in the 1990s and moving on to the record breaking Ford Focus RS WRC and Ford Fiesta ST.
It follows hot on the heels of M-Sport’s extremely successful two wheel drive Fiesta R2, which was launched earlier this year and has already taken class victories in rallies across Europe.
The arrival of the Fiesta S2000 means that together Ford and M-Sport offer a complete ladder of opportunity for rally competitors to graduate with Ford from national level right through to the WRC in Ford cars.
If you'd like to see the launch party video click on the link to youtube
The vehicle wrap used a combination of a new 10 year metallic blue vehicle wrapping material and some cut vinyl for the text. The ford logo was digitally printed on 3M material and covered in a 3M protective overlaminate.
Invited guests were given an opportunity to get a close-up look at the exciting new car which has been designed by M-Sport’s award-winning technical director Christian Loriaux and his team led by Chief Designer Anthony Brinkman and Test Engineer Chris Gray.
Continuing their close relationship with Ford, the team at M-Sport has worked in tandem with Ford’s Motorsport Technical Manager Mike Norton and the Ford small car design team that developed the acclaimed kinetic design of the Fiesta road car, to develop a dynamic and aggressive looking rally car.
The experience gained from developing the record-breaking Ford Focus RS WRC has been used by the M-Sport team to develop the Fiesta S2000 rally car while working within the new FIA sporting regulations which mean that this car can be used by customers at both national and international level.
The Fiesta S2000 has already completed nearly 3000kms of testing both in the UK and Europe and that extensive testing programme will continue into the start of the next year in readiness for the car’s competitive debut.
The Fiesta S2000 is the latest in a long line of rally cars produced as a result of the successful partnership between M-Sport and Ford, starting with the Escort Cosworth in the 1990s and moving on to the record breaking Ford Focus RS WRC and Ford Fiesta ST.
It follows hot on the heels of M-Sport’s extremely successful two wheel drive Fiesta R2, which was launched earlier this year and has already taken class victories in rallies across Europe.
The arrival of the Fiesta S2000 means that together Ford and M-Sport offer a complete ladder of opportunity for rally competitors to graduate with Ford from national level right through to the WRC in Ford cars.
If you'd like to see the launch party video click on the link to youtube
